# Google Ads integration

With the integration with Google Ads in CreatiBI,  you can:

* Automatically synchronize your Google Ads creatives' performance data in CreatiBI.

> To integrate CreatiBI with Google Ads, you need to have a Google Ads account.

### How to connect <a href="#gl-connect" id="gl-connect"></a>

Step 1 - Connect the Google Ads app to your CreatiBI project

1. Log into CreatiBI and locate the project where you want to enable the Google Ads integration;
2. Click on "**Customize**" in the upper right corner;
3. Scroll down to the "**Applications**" section, then select "**Add application**";
4. Choose "**Google Ads**";
5. Follow the on-screen instructions to complete the authorization of your Google Ads account;
6. Once authorized, you will be able to see that Google Ads has been successfully added in the panel of customized applications.

<figure><img src="/files/fWzds3SluPP5HAZJstqD" alt=""><figcaption></figcaption></figure>

> The Google Ads app falls under the category of advertising platform in CreatiBI. Each organization or workspace has a designated authorization administrator who alone can add and authorize these apps. If you're not the authorization admin, you'll be prompted when attempting to add this type of app. Please contact your organization's or workspace's authorization administrator for the authorization process.
>
> The initial member to register an organization or collaborative space automatically becomes its authorization administrator. This role can later be transferred to another member within the organization.

Step 2 - Assign Google Ads advertising accounts to team members

1. Log into CreatiBI and locate any project with the Google Ads app integrated;
2. Click "**Customize**" in the upper right corner;
3. Scroll to the "**Applications**" section and select "**Google Ads**";
4. Go to the "**Assign accounts**" tab and click "**Enter admin console**";
5. Within the admin console, finalize the account assignment.

<figure><img src="/files/uRCW59BvAfWeVCjBVgeb" alt=""><figcaption></figcaption></figure>

For specifics on how to assign accounts, click [here](/en-us/fundamentals/admin-console.md) for more information.

### Key features

CreatiBI automatically synchronizes your Google Ads creatives' performance data. This includes periodic top creatives reports, channel comparisons, key metric trends, daily data breakdowns, and many more.&#x20;

Click [here](/en-us/product-guides/reporting.md) for more information about insights.

<figure><img src="/files/SxktrEiJlA3IWvFiKHcb" alt=""><figcaption></figcaption></figure>

> Like what you see? Get started with a free 30-day CreatiBI trial today. [<mark style="color:blue;">Try for free</mark>](https://creatibi.com/)<mark style="color:blue;">.</mark>

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