# Social media

### To analyze your creative performance on all social media platforms:

1. Choose the social media on the top;
2. Click the "**Add filter**" and filter the creative by "**Media producer**", "**Media aspect ratio**", "**Tag"**, and "**Rating**";
3. Select the time period for the posted media;
4. Choose the metrics you want to analyze such as "**View**", "**Like**", "**Comment**", and "**Share**" with various charts;
5. Scroll down to discover your top social media platform, the top accounts on each platform, and their performance over time.

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2Fn3vQwxWCCQKSz4xfUftq%2F6.jpg?alt=media&#x26;token=764559b8-171b-425b-9942-d2a346c570cd" alt=""><figcaption></figcaption></figure>

### To analyze your creative performance on a particular social media platform:

1. Choose the social media on the top;
2. Click your target social media platform;
3. Click the "**Add filter**" and filter the creative by "**Media producer**", "**Media** **aspect ratio**", "**Tag**", and "**Rating**";
4. Select the time period for the posted media;
5. Choose the metrics you want to analyze such as "**View**", "**Like"**, "**Comment**", and "**Share**" with various charts;
6. Scroll down to discover your top accounts on this platform and their performance over time.

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2FZl1uHFIFazkKApzfssd0%2F10.jpg?alt=media&#x26;token=6a1767fb-18bc-4358-aec5-8a9eb2f49859" alt=""><figcaption></figcaption></figure>

### To analyze one specific creative on social media platforms:

1. Choose the social media on the top;
2. Click the "**View full report**" under the "**Top content**" section;
3. Choose the legends such as "**Views**", "**Likes**", etc. for your creatives and build a chart;
4. Select the creatives you want to analyze by sorting legends;
   * You can also select your target social media;
5. Drill in down further by clicking the specific creative you want to analyze;
   * You can discover the creative performance across all social media platforms and accounts on each platform in different time periods;
   * You can also find the interconnection of your creative performance with your script if you use the CreatiBI [script](https://help.creatibi.com/en-us/product-guides/script) feature.

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2Fub3O2iwgCAKOnhx85yjZ%2F20240618-054731.jpeg?alt=media&#x26;token=3ae91e71-40c7-4b18-950e-62ffdf39ef45" alt=""><figcaption></figcaption></figure>

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2FrBlHRp6DlxTd66EumBTI%2F8.jpg?alt=media&#x26;token=91af7d20-e93f-4b9e-bf6d-8641369ec49d" alt=""><figcaption></figcaption></figure>

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2FYSRXUqrpqQktIvXPHtDt%2F9.jpg?alt=media&#x26;token=d0ce2eac-3047-4acf-b975-34c2cd6c5061" alt=""><figcaption></figcaption></figure>

### To analyze one specific social media account:

1. Choose the social media on the top;
2. Click the "**View all**" under the "**Top account**" section;
3. Choose the legends such as "**Views**", "**Likes**", etc. for your accounts and build a chart;
4. Select the accounts you want to analyze by sorting legends;
   * You can also select your target social media;
5. Drill in down further by clicking the specific account you want to analyze;
   * You can discover the account performance and creative performance in different time periods;
   * You can also find its follower demographics.

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2Fn0iKCi7ctUbevQwd6Nzy%2F13.jpg?alt=media&#x26;token=761c9fc7-f08f-4477-b8ff-15c99f297203" alt=""><figcaption></figcaption></figure>

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2F4K2ujFjsT5OYC80gUtHu%2F14.jpg?alt=media&#x26;token=0b6e8049-6e30-41fa-854d-223c8295e4d4" alt=""><figcaption></figcaption></figure>

<figure><img src="https://1384335600-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqKQR6AuOYT8PpZrqyd5K%2Fuploads%2FrCnnFbMWRHB0uW30GFqI%2F15.jpg?alt=media&#x26;token=1af08858-0cbc-44f5-b268-13ee53b4a626" alt=""><figcaption></figcaption></figure>

> Like what you see? Get started with a free 30-day CreatiBI trial today. [<mark style="color:blue;">Try for free</mark>](https://creatibi.com/)<mark style="color:blue;">.</mark>
